Hartmann

Photographer: Michael Heffernan

Hartmann is a global healthcare company that focuses on providing innovative solutions for wound care, incontinence, disinfection, and surgical efficiency. With a presence in over 30 countries worldwide, Hartmann is committed to improving patient outcomes and reducing the overall cost of care through its products and services.

Services

• Equipment Hire
• Transport Hire
• Location scouting and recce
• Catering
• Model Sourcing and Casting

The Brief

Hartmann approached us at Gavin Schneider Productions with the challenge of creating an advertising campaign for their broad spectrum of healthcare-related projects and services. The agency needed a plan to showcase these services in a way that was both engaging and memorable.

The Solution

We set out to create an “out of the box” campaign and capture the essence of Hartmann’s products and services in a way that was visually compelling. We approached renowned photographer Michael Heffernan to collaborate on the project. Together, we worked on a concept that would showcase the human element of Hartmann’s products and services, highlighting the impact they have on people’s lives.

The shoot took place in Cape Town’s historical Bo-Kaap neighbourhood and surrounding areas. The team chose this location because of its vibrant colours, which would provide a visually stunning backdrop for the campaign.

The success of the campaign helped to cement our reputation as a leading production company, capable of delivering high-quality work that is both visually stunning and emotionally engaging.

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