Honda Prius

Photographer: Rob Payne

Honda is a leading automobile manufacturer known for producing high-quality and reliable vehicles. They launched the Honda Prius, an environmentally friendly car with a light carbon footprint, to promote sustainable living and reduce carbon emissions. They hired us at Gavin Schneider Productions, to handle their campaign.

Services

• Location scouting and recce
• Equipment Hire
• Transport Hire
• Catering

The Brief

Honda wanted to showcase the Honda Prius in a creative and unique way that highlighted its environmentally friendly features. They were looking for a production company that could provide a stunning location and a photographer who could capture the essence of the car. They also wanted the images to appeal to a wide audience and communicate the message of sustainable living.

The Solution

We came up with a unique solution to meet the client’s brief. We decided to use CGI programs to create stunning visuals that showcased the Honda Prius’ environmentally friendly features. This allowed us to showcase the car’s light carbon footprint and highlight its eco-friendly features in a visually stunning way.

Rob Payne, a talented photographer known for his expertise in commercial photography, was brought on board to handle the shoot. Payne worked closely with us to ensure that the CGI elements seamlessly integrated into the final images. We were lucky to get permission to clear an enormous Honda showroom in Cape Town for the shoot, which provided the perfect backdrop for our vision.

The final result was a stunning collection of images that perfectly captured the essence of the Honda Prius. The images showcased the car in a stunning way, while also communicating the message of sustainable living.

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