Kennel & Schmenger
Photographer: Knut Woerner
Kennel & Schmenger is a renowned fashion brand known for its high-quality footwear and accessories. The company prides itself on creating stylish and comfortable products that cater to a wide range of tastes.
Services
- Equipment Hire
- Transport Hire
- Location scouting and recce
- Model sourcing and casting
The Brief
They approached Gavin Schneider Productions with a clear vision for their Kennel & Schmenger 2018 campaign. They wanted to highlight the versatility and adaptability of their products by capturing them in various natural landscapes. The goal was to create a series of stunning visuals that would engage their target audience and evoke a sense of adventure and exploration.
The Solution
Cape Town, South Africa, offered diverse landscapes in close proximity, making it the perfect destination for the campaign shoot. Kersefontein farm on the West Coast salt pans stood out as a spectacular setting with its combination of mountains, forests, deserts, dunes, sea, and salt pans. The farm’s scenic beauty, including river and estuary vleis, veld and shrub, clay airfields, and distressed walls of old buildings, provided an ideal backdrop for showcasing Kennel & Schmenger’s collection.
The Kersefontein farm accommodated the entire production crew, maximizing shooting time and capturing optimal lighting conditions, especially during the early hours. This ensured the team was shoot-ready with the rising sun, making the most of each day’s schedule.
Collaborating with Kennel & Schmenger at the Kersefontein farm, Gavin Schneider Productions delivered a visually stunning series of images and videos. The Kennel & Schmenger 2018 campaign effectively showcased the fashion brand’s products in captivating natural landscapes, captivating the target audience.
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