Uber Eats

Photographer:

Kevin Bennet

This was a very quirky, left-of-centre campaign – a little retro, a little vintage, lots of attitude. It was designed to appeal to the millenial market. We had a chef on set to ensure that the food was made to the highest visual quality. The furniture was all brought in and even though the locations were incredibley specific and meticulously sourced, it was a prop-intensive shoot. But the key to the campaign’s success was the cast of characters – outsized yet accessible personalities that would jump off the page (or billboard). It all came together like a hot meal ordered off the menu and delivered bang on time.

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